Within the Madison metropolitan area, a trailblazer sign system has been developed based upon an identifiable symbol. OFF-CAMPUS DIRECTIONAL SIGNS Off-campus directional signs must conform to municipal, state and federal standards. To the greatest extent possible, these signs should reflect one overall design theme formal subthemes may be established for specific geographic areas. They should precede traffic movements they direct by 150 feet or more so that motorists have adequate time to change lanes and carry out the desired traffic movements. Ideally, these signs should be located on the right side of traffic lanes. More than three lines of information is difficult to perceive under normal traffic conditions and speeds on campus streets. Generally, for directional signs which guide motor vehicle traffic, one line of information is ideal. They direct vehicular and pedestrian circulation to specific destinations. ON-CAMPUS DIRECTIONAL SIGNS On-campus directional signs are intended to serve the same function as state and federal highway signs, except on a smaller scale. Due to the distraction this level of information creates, they are not appropriately located along most primary campus streets. Because these signs are more complex directories or maps, they should generally be viewed from a stopped vehicle or be visible to pedestrians only. These signs will have more detailed information than identification and directional signs.
Examples include building directories and maps which guide people to various programs and locations.
BUILDING INFORMATION SIGNS Information signs provide more specific information about a building and the functions within it. For emergency and delivery purposes, they shall also include the official street address for the specific building as provided by FP&M staff and agreed to by the local municipality. They shall reflect the formal building name as approved by the Board of Regents of the University of Wisconsin System. For the purposes of this manual, signs are classified and defined in the following manner: BUILDING IDENTIFICATION SIGNS Building identification signs name specific buildings.